Overview
Centrally located in downtown San Francisco, adjacent to the Financial District, The George offers luxury apartments designed with intention and character. Thoughtful interiors pay homage to the building’s original hotel roots, creating a warm, welcoming place to call home. At The George, we believe that character is lived and is well made.
The George honors its storied past, while embracing the future of SoMa. Designed for creatives, innovators, entrepreneurs and those shaping what’s next, the community fosters connection, innovation and a true sense of belonging rooted in authenticity and cultural richness.
Our interior spaces reflect the building’s original story, expressed through modern design details, contemporary materials and a refined use of color.
The George’s amenity spaces are designed to bring the community together in creative and intentional ways. From various terraces to private events rooms and libraries, each space has a distinct purpose and provides space for residents to connect.
SoMa’s legacy of industry and innovation continues to shape one of San Francisco’s most dynamic neighborhoods where culture, creativity and tech intersect.
The George
The George
The George
The George
The George
With sweeping city views through oversized windows, stainless steel appliances, a keyless Latch® entry system, and more, our residences are designed for a truly seamless lifestyle. Beyond your front door are amenities and services crafted for a life well lived.
Imprinted with a sense of history and place, SoMa and The George reflect the neighborhood’s rich industrial history and unique entrepreneurial spirit. Outside our doors, you’ll experience culture, art, and community that are distinctly San Francisco.
As one of the newest high-rise apartment buildings in SoMa, The George features an array of modern homes offering curated amenities, experiences, and services beyond your front door. Explore spaces to disconnect, reconnect, and find your next home.
At Brookfield Properties, we are dedicated to creating the best places to call home for everyone in our communities. We proudly offer affordable housing programs for eligible applicants at The George apartments.
Our renovated apartments in downtown San Francisco put the Embarcadero at your front door and the city skyline out back.
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